Just a follow-up on earlier post "Naming Malpractice". Those wonderful folks at Enterprise IG (a truly terrible name in and of itself), who in turn begat such gems as Naviant, Telegy, Telescent, Azurex, and Meritel, have re-named themselves Grand Union. Sorry, I mean Brand Onion. Oops, I mean Brand Union.
Gee, a London-based company positions itself in the global marketplace with a distinctly British image! How clever! May the sun never set on any its empire of offices.
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